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MARKETING RESEARCH SOCIETY MALAYSIA

The Marketing Research Society Malaysia (MRSM) was set up in 2007 to provide a stimulus to encourage, support and foster change and growth in the marketing research industry and amongst its practioners, with the aim of achieving the highest possible standards of professionalism and practise in Malaysia.

The MRSM is the only recognised body for marketing research in Malaysia. Anyone within the industry and / or with an interest in the MRSM can apply for the membership (if residing in Malaysia)

Exco Members

Datin Kalavalli Sethu President kalasethu@compassinsights.com
Mr John Sumurthwaite Vice-President John.Smurthwaite@kantartns.com
Mr Abad Ali Ashraf Hon. Treasurer abad.aliashraf@ipsos.com
Ms Paromeeta Mathur Banerjee Hon. Secretary paromeetam.banerjee@kantartns.com
Ms Jade Koon Yoke Pei Membership Secretary jadekoon@fuventure.com
Mr Johnson Tan Executive Committee johnson.tan@pinnacleanalytics.com.my
Mr Monjur Elahi Executive Committee monjur.elahi@nielsen.com
Ms Selinna Chin Executive Committee selinna.chin@gfk.com
Ms Ipsita Ghosh Executive Committee Ipsita.Ghosh@kantartns.com
Ms Krishnaveni Panchavarnam Executive Committee krishna.veni@kantar.com
Ms Yoga Sureshkumar Executive Committee yoga@qpa.my

Membership of MRSM is open to all individuals domiciled in Malaysia. There are various categories of membership, depending on your market research experience or nature of your organisation’s business. You can choose to be an Individual Member or Corporate Member.

Benefits

Membership of the MRSM provides many benefits. These include :

  • Professional recognition through the various membership grades that matches with your experience
  • The opportunity to network with fellow researchers and maintain links with the industry
  • Discounts to MRSM’s training courses, seminars and conferences
  • Access to information and advice on industry trends and issues that concern you
  • Opportunity to share and debate market research methodologies and techniques

Types

Individual Member

Within this group there are various groups. They are:

a. Full Member

This is an individual membership for market researchers and market research users who have at least three years' experience in the industry. You are interested in furthering the aims and objectives of MRSM and intend to become a fully active and contributing Member of the Society.

b. Associate Member

This is an individual membership for market researchers and market research users who have less than three years' experience in the industry and who are interested in furthering the aims and objectives of MRSM and intend to become a fully active and contributing Member of the Society.

c. Student Member

You can apply to be a Student Member of MRSM if you are enrolled, either full-time or part-time in an approved tertiary course of study. This Student Membership will apply only for the calendar year of that course of study.

d. Life Member

Life Membership is an Individual Membership that may be granted, by invitation to individuals, who in the opinion of the Committee is well respected in the industry. This individual must have a significant contribution to the industry and has helped to advance the marketing research industry and its profession in Malaysia.

e. Honorary Member

Honorary Membership is an Individual Membership that is granted by invitation to individuals, who, by virtue of the position held in industry, academia or government, are in a position to develop, influence and enhance the image and practice of the marketing research industry and profession in Malaysia.

Corporate Membership

Corporate membership is applicable for any organisation incorporated or registered in Malaysia There are two (2) groups under Corporate membership. They are:

a. Research Corporate Member

This is appropriate to organisations, whose main source of income is marketing research and consultancies and is interested in furthering the aims and objectives of MRSM. A Research Corporate Member will be represented in the Society by one individual representative nominated by the organization. The nominee must have at least three years' experience in marketing research.

b. Non-Research Corporate Member

This will be suitable for organisations, whose main source of income are not marketing research but are interested in furthering the aims and objectives of MRSM. A Research Corporate Member will be represented in the Society by one individual representative nominated by the organization. The nominee must have at least three years' experience in marketing research.

Fees

All admitted members will have to pay a Joining Fee and an Annual Membership Fee. The fee structure is as follows:

Types of Memberships Joining Fee (RM) Annual Fee (RM)
Individual Member
Full Member 50.00 200.00
Associate Member 50.00 150.00
Student Member 50.00 nil
Life Member nil nil
Corporate Member
Research Member 100.00 400.00
Non-Research Member 100.00 400.00

The standard subscription fee period for MRSM membership is a financial year, January to December. For new members joining part-way through the year, the amount due on Annual Fee is calculated pro rata, based on the month of application, to December.

Application

Applying to be a member

To apply for MRSM membership, you need to complete the Membership Application Form:

download the form (in PDF format)

or request a copy to be sent to you - email: caroline.pelaez@luther-services.com or jadekoon@fuventure.com


Application procedures

Steps in the application process:

  • Complete the Application Form
  • Mail or fax the completed form to :

Luther Corporate Services Sdn Bhd (872040W)

Unit 17-2, Level 17,

Wisma UOA II,

No. 21, Jalan Pinang, 50450, Kuala Lumpur, Malaysia

Fax : +60 (0)3-21660087

  1. Your application needs a proposal and seconder and they must be Full Members of MRSM.
  2. Approval of your membership application will be decided by simple majority of votes of the Committee Members.
  3. Once your membership is approved, the Joining Fee and first Annual Subscription must be paid before you are being admitted as a member of MRSM.
  4. Upon payment of the Joining and Annual Subscription fees, you will be entitled to all the privileges of the category of Membership to which you are admitted.

Special Interest Groups

Within the MRSM, the so called special interest groups occupy themselves with special niches in the industry.

A special interest group can be initiated with approval from the MRSM committee.

Events

AUGUST 2017 MRSM 2017 Inter Agency Bowling Champsionship VIEW
SEPTEMBER 2017 2017 Market Research Foundation Course VIEW
NOVEMBER 2017 MRSM 10th Year Annual Conference “Hindsight Insight Foresight” VIEW
AUGUST 2016 MRSM 2016 Inter Agency Bowling Championship VIEW
OCTOBER 2016 MRSM Marketing & Social Research Foundation Course VIEW
NOVEMBER 2016 November 2016 – MRSM Annual Conference “Insights O2O” VIEW

Upcoming

Contact Us

Luther Corporate Services Sdn Bhd (872040W)

Unit 17-2, Level 17,
Wisma UOA II,
No. 21, Jalan Pinang,
50450 Kuala Lumpur
Malaysia

Call us

Tel: +60 (0)3-21660085
Fax: +60 (0)3-21660087

Email us

PIC : (MS.) Caroline Pelaez
caroline.pelaez@luther-services.com
www.luther-services.com