The Marketing Research Society Malaysia (MRSM) was set up in 2007 to provide a stimulus to encourage, support and foster change and growth in the marketing research industry and amongst its practioners, with the aim of achieving the highest possible standards of professionalism and practise in Malaysia.
The MRSM is the only recognised body for marketing research in Malaysia. Anyone within the industry and / or with an interest in the MRSM can apply for the membership (if residing in Malaysia)
|Datin Kalavalli Sethu||Presidentemail@example.com|
|Mr John Sumurthwaite||Vice-President||John.Smurthwaite@kantartns.com|
|Mr Abad Ali Ashraf||Hon. Treasurerfirstname.lastname@example.org|
|Ms Paromeeta Mathur Banerjee||Hon. Secretaryemail@example.com|
|Ms Jade Koon Yoke Pei||Membership Secretaryfirstname.lastname@example.org|
|Mr Johnson Tan||Executive Committeeemail@example.com|
|Mr Monjur Elahi||Executive Committeefirstname.lastname@example.org|
|Ms Selinna Chin||Executive Committeeemail@example.com|
|Ms Ipsita Ghosh||Executive Committee||Ipsita.Ghosh@kantartns.com|
|Ms Krishnaveni Panchavarnam||Executive Committeefirstname.lastname@example.org|
|Ms Yoga Sureshkumar||Executive Committeeemail@example.com|
Membership of MRSM is open to all individuals domiciled in Malaysia. There are various categories of membership, depending on your market research experience or nature of your organisation’s business. You can choose to be an Individual Member or Corporate Member.
Membership of the MRSM provides many benefits. These include :
Within this group there are various groups. They are:
a. Full Member
This is an individual membership for market researchers and market research users who have at least three years' experience in the industry. You are interested in furthering the aims and objectives of MRSM and intend to become a fully active and contributing Member of the Society.
b. Associate Member
This is an individual membership for market researchers and market research users who have less than three years' experience in the industry and who are interested in furthering the aims and objectives of MRSM and intend to become a fully active and contributing Member of the Society.
c. Student Member
You can apply to be a Student Member of MRSM if you are enrolled, either full-time or part-time in an approved tertiary course of study. This Student Membership will apply only for the calendar year of that course of study.
d. Life Member
Life Membership is an Individual Membership that may be granted, by invitation to individuals, who in the opinion of the Committee is well respected in the industry. This individual must have a significant contribution to the industry and has helped to advance the marketing research industry and its profession in Malaysia.
e. Honorary Member
Honorary Membership is an Individual Membership that is granted by invitation to individuals, who, by virtue of the position held in industry, academia or government, are in a position to develop, influence and enhance the image and practice of the marketing research industry and profession in Malaysia.
Corporate membership is applicable for any organisation incorporated or registered in Malaysia There are two (2) groups under Corporate membership. They are:
a. Research Corporate Member
This is appropriate to organisations, whose main source of income is marketing research and consultancies and is interested in furthering the aims and objectives of MRSM. A Research Corporate Member will be represented in the Society by one individual representative nominated by the organization. The nominee must have at least three years' experience in marketing research.
b. Non-Research Corporate Member
This will be suitable for organisations, whose main source of income are not marketing research but are interested in furthering the aims and objectives of MRSM. A Research Corporate Member will be represented in the Society by one individual representative nominated by the organization. The nominee must have at least three years' experience in marketing research.
All admitted members will have to pay a Joining Fee and an Annual Membership Fee. The fee structure is as follows:
|Types of Memberships||Joining Fee (RM)||Annual Fee (RM)|
The standard subscription fee period for MRSM membership is a financial year, January to December. For new members joining part-way through the year, the amount due on Annual Fee is calculated pro rata, based on the month of application, to December.
Applying to be a member
To apply for MRSM membership, you need to complete the Membership Application Form:
download the form (in PDF format)
Steps in the application process:
Luther Corporate Services Sdn Bhd (872040W)
Unit 17-2, Level 17,
Wisma UOA II,
No. 21, Jalan Pinang, 50450, Kuala Lumpur, Malaysia
Fax : +60 (0)3-21660087
Within the MRSM, the so called special interest groups occupy themselves with special niches in the industry.
A special interest group can be initiated with approval from the MRSM committee.
|AUGUST 2017||MRSM 2017 Inter Agency Bowling Champsionship||VIEW|
|SEPTEMBER 2017||2017 Market Research Foundation Course||VIEW|
|NOVEMBER 2017||MRSM 10th Year Annual Conference “Hindsight Insight Foresight”||VIEW|
|AUGUST 2016||MRSM 2016 Inter Agency Bowling Championship||VIEW|
|OCTOBER 2016||MRSM Marketing & Social Research Foundation Course||VIEW|
|NOVEMBER 2016||November 2016 – MRSM Annual Conference “Insights O2O”||VIEW|